Media blog 1 - exam - Mr Pall

  1) What are the different magazine genres highlighted on page 2 and how do they link to our magazine CSPs? 2) Look at the section on GQ on page 2. How do they suggest that GQ targets its audience? 3) What does the factsheet say about GQ cover stars? 4) Pick out five of the key conventions of magazine front covers and explain what they communicate to an audience. 5) What is a magazine’s ‘house style’? How would you describe GQ’s house style?  6) Write a summary of our annotations on the media language choices on the cover of GQ - e.g. colour scheme, typography, language, photographic codes etc.  7) Identify three specific aspects/conventions/important points (e.g. cover lines, colour scheme, use of text, image etc.) from each page/feature of the CSP that you could refer to in a future exam. Explain why that particular aspect of the CSP is important - think about connotations, representations, audience pleasures, reception theory etc. Front cover: Robert Pattinson image -...

  Research 1) Use Google to research potential magazines that you could use as your brand/design for this project.  Create a shortlist of  three  potential magazines and upload an example front cover from each one. We recommend looking at lifestyle magazines or a similar genre as these are more achievable to re-create. 442 Magazine  NME magazine Film magazine  2) Choose  one  of the three magazine brands to use for your project e.g GQ, Vogue or The Gentlewoman. Then f ind  three  different front covers for your chosen magazine and embed them in your blogpost. Analyse the fonts, colours and typical design. What is the language or writing style? How are the cover lines written? What camera shot is generally used for the cover image? You need to become an expert in the design and construction of this magazine and its branding. Planning 1) In your blogpost, write your  main cover line  (also called the 'main flash') - this is the m...

  1)  Advertising: Introduction to advertising 2)   Advertising: the representation of women in advertising 3)   Advertising: Gauntlett and masculinity 4)   Advertising: Score hair cream CSP 5)  Advertising: Introduction to Postcolonialism 6)  Advertising: Sephora Black Beauty is Beauty CSP

  1) What was Sephora trying to achieve with the campaign? gain back black customers after the racial issue involving sza 2) What scenes from the advert are highlighted as particularly significant in the articles? the ones showing which types of hair styles and inventions were created by black people to show their influnce on beauty 3) As well as YouTube, what TV channels and networks did the advert appear on? Hulu , HBO max , tiktok 4) Why does the Refinery29 article suggest the advert 'doesn't feel performative'?  no one feels left out. The film   has more inclusion in its under-a-minute runtime than two hour features have in their whole film. Rather than dipping a toe in “diversity,” 5) What is the 15 per cent pledge and why is it significant?  Sephora pledges at least 15% of their shelves for Black-owned brands  a promise to promote black owned brands to rebuild relationship 1) How does the advert use camerawork to communicate key messages about the brand? c...

  1) Look at the first page. What is colonialism - also known as  cultural imperialism?  when a more powerful country goes over to a less powerful country and controls , civilises them  2) Now look at the second page. What is postcolonialism?  The process of decolonisation  gathered speed in the 20th Century  and with it, many of the attitudes associated with colonialism began to  be challenged. 3) How does Paul Gilroy suggest postcolonialism influences British culture? suggested that Britain had  not quite faced up to its colonial past,  that the national psyche had not quite  come to terms with no longer being  a global superpower, 4) What is 'othering'? Othering is the phenomenon whereby  we identify something as being different  from, or alien to our social identity. If something is ‘other’ it is different to ‘us’; 5) What examples of 'othering' are provided by the article? Nigel Farage, who rode to victory in...

  1)  Introduction to Media: 10 questions 2)  Media consumption audit 3)   Semiotics blog tasks 4)  Language: Reading an image - media codes 5)  Reception theory - advert analysis and factsheet 6)  Structuralism : Factsheet and analysis  7)   Genre: Factsheets and genre study questions 8)  Narrative: Factsheet questions 9)   Audience: classification - psychographics presentation notes 10)  October assessment learner response 11)   Audience theory 1 - Hypodermic needle/Two-step flow/U&G 12)  Audience theory 2 - The effects debate - Bandura, Cohen  13)  Industries: Ownership and Control 14 )   Industries: Hesmondhalgh - The Cultural Industries 15)  Industries: Public Service Broadcasting 16)  Industries: Regulation 17)  Representation: Feminism - Everyday Sexism & Fourth Wave MM article 18)  Representation: Feminist theory 19)   Representing ourselves: Identity i...