magazine audience and industry
1) How does the media kit introduction describe GQ? GQ is to be forward-looking, progressive and cutting-edge. GQ explores the powerful and progressive new forces shaping culture, society and commerce in Britain. 2) What does the media kit suggest about masculinity? As masculinity evolves and men's fashion has moved to the centre of the global pop-culture conversation, GQ's authority has never been broader or stronger. 3) Pick out three statistics from the data on page 2 and explain what they suggest about the GQ audience. £138K AVERAGE HHI - Middle class educated audience 1.8M SOCIAL FOLLOWERS - established with a high following and influence £7.7K AVERAGE ANNUAL SPEND ON FASHION - Readers have a lot of money but also a male dominated readership £1.2K AVERAGE ANNUAL SPEND ON BEAUTY 4) Look at page 3 - brand...