Media blog 1 - exam - Mr Pall

  1) How does Gilroy suggest racial identities are constructed? He has argues that racial identities are historically constructed – formed by colonialization, slavery, nationalist philosophies and consumer capitalism. 2) What does Gilroy suggest regarding the causes and history of racism? ‘Race’ [is not] the eternal cause of racism [but is] its complex, unstable product. I should probably emphasise at this point that neither race nor racism are the exclusive historical property of the minorities who are their primary victims. 3) What is ethnic absolutism and why is Gilroy opposed to it? Ethnic absolutism is a line of thinking which sees humans are part of different ethnic compartments, with race as the basis of human differentiation. Gilroy is opposed to ethnic absolutism as it is counter to his argument that racism causes race. 4) How does Gilroy view diasporic identity? He considers a transatlantic diasporic identity, where groups across the Atlantic share cultural practices – a ...

  Read this Guardian feature on stan accounts and fandom . Answer the following questions: 1) What examples of fandom and celebrities are provided in the article? @JuliaFoxSource, also known as Julia Fox Updates, boasts nearly 39,000 followers, and until this weekend breathlessly posted every update in the star’s life 2) Why did Taylor Swift run into trouble with her fanbase?  for fans locked out of Ticketmaster’s system, frazzled Swifties voiced their disappointment 3) Do stan accounts reflect Clay Shirky's ideas regarding the 'end of audience'? How?  stan accounts reflect the idea of the prosumers as Stans produce highly edited fancams, translate lyrics, write fan fiction, and construct massive archive threads. They blend consumption and production Read this Conversation feature on the economics of Taylor Swift fandom . Answer the following questions:  1) What do Taylor Swift fans spend their money on?  Taylor Swift fans are known for spending significant...

  1) Why is Taylor Swift re-recording her earlier albums?  the re-recording of her old albums comes from a place of necessity and artistic control of her own music and making the songs hers again 2) Why did Taylor Swift choose to make the short film 'All Too Well'?  to visually tell the narrative of her song red and to step into the creative aspects of directing and filmmaking   3) What other examples are provided in the article of Taylor Swift using media to construct her own image?  using tweets to promote her music and the projects she's involved in but also her political beliefs 4) Go to Taylor Swift's website . What do you notice about the media language choices - text, font, images, page design, links? She is own the homepage in the centre reinforcing that this is her website and that she is a recognisable figure, there is also a page dedicated to her eras and her journey, there is also glitter on the page which relates to 'the life of a showgirl' 5) ...

  1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential). Grade - C  23/40 www - Good knowledge of BBCs remit in relation to newsbeat CSP  EBI - Validate theories instead of analysing them           Need to revise both magazines more - GQ and the Gentlewoman 2) Focusing on the BBC Newsbeat question, write three ways it helps to fulfil the BBC's mission statement that you didn't include in your original assessment answer. Use the mark scheme for ideas. 3) Question two asked you how useful media effects theories are in understanding the audience response to War of the Worlds . Complete the following: Gerbner's Cultivation theory: useful or not useful? Why?          Useful as  newspapers and radio news had been cultivating intense anxiety about                     impending conflict and using the format of...

  1) How has YouTube "democratised media creativity"? The YouTube platform  has democratised media creativity,  with ordinary users uploading their  own content: they are ‘producers’ (producer-users) and ‘prosumers'  (producer-consumers). 2) How does YouTube and social media culture act as a form of cultural imperialism or 'Americanisation'?  YouTube influencers encourage the spread of US cultural references,  language and attitudes. This form of  globalisation implies a dominance of  Western cultural attitudes 3) How do influencers reinforce capitalist ideologies?  By endorsing products and reinforcing consumerism  4) How can YouTube and social media celebrity content be read as postmodern, an example of hyperreality?  The vlog is a highly  self-reflective  media form. This  postmodern  self consciousness involves breaking    the fourth wall by  revealing the ‘nuts  and bolts’ of video...

  1) Looking over the article as a whole, what are some of the positive developments due to the internet highlighted by Bill Thompson? "The internet means you don't have to convince anyone else that something is a good idea before trying it." - you can make content that you want without the need of seeking approval from someone else our communica tions tools are cheaper; they are also better. 2) What are the negatives or dangers linked to the development of the internet? This bias had them defending against the wrong thing when the amateurs began producing material on their own. - it has increased tensions and put people against eachother 4) Bill Thompson outlines some of the challenges and questions for the future of the internet. What are they? The future presented by the internet is the mass amateurization of publishing and a switch from "Why publish this ?" to "Why not?" The two basic organizational imperatives-acquire re- sources, and use them to ...

  1) Magazines: Front cover practical task 2) Magazines: GQ - Language and Representation 3) Magazines: GQ - Audience & Industry 4) Magazines: Front cover practical task LR 5) Magazines: The Gentlewoman - Language and Representations 6) Magazines: The Gentlewoman - Audience and Industries 7) Magazines: Industries - the appeal of print and independent m agazines

  1) What is the definition of an independent print magazine?  independent print magazine is characterised as “published without the financial support of a large corporation or institution in which the makers control publication and distribution 2) What does Hamilton (2013) suggest about independent magazines in the digital age? A small but growing body of evidence suggests that small printed magazines are quietly thriving even as the global newspaper and book industries falter 3) Why does the article suggest that independent magazines might be succeeding while global magazine publishers such as Bauer are struggling? This market has been referred to as the “global niche” (Hamilton 2013: 44) and highlights the differences between independent and established mainstream magazines. Magazines produced by large companies like Bauer Media and News Limited in Australia are struggling to keep readers from moving online. In contrast, those behind independent magazines use digital develo...